About
Per-Hampus grew up in a village in northern Sweden. He discovered filmmaking through
his passion for snowboarding and started filming his eclectic friends at the local ski-hills
and makeshift mini-ramps. Before long he was following the top athletes around the
world creating iconic snowboard films in some of the earliest forms of branded content.
His years in snow culminated in the creation of Nike’s 2014 flagship film, "Never Not."
A ground-breaking sports documentary, reaching the top of the iTunes charts worldwide
and starring olympic gold medallist Sage Kotsenburg. Much like the nordic landscape that
shaped him, Per has a uniquely beautiful vision for the world. Capturing all nuances of
life with an authentic and cinematic approach.
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